How to Drive Traffic to Your Website, Offline!!!
Traffic is a beautiful thing. When you don't have it, you want it badly, and when you do have it, you want more of it. If you own a website, you probably wonder how you can double or triple your traffic. There are many tactics that you can use to increase your traffic. You can optimize your pages for search engines or just enhance your presence in the social media. But what most people don't consider is taking advantage of offline tactics to raise brand awareness and drive more traffic to your website.
Your website may be online, but that doesn't mean you can't reach out to potential readers offline. People take buses, read magazines, go to work, and do all kinds of activities when they are not online. Your goal as a webmaster should be to reach out to these folks and encourage them to visit your website when they get online.
Here are a few ways to promote your business offline without breaking the bank:
Pens: everybody loves free pens. You can give away free branded terms to people you meet offline. Believe it or not, people actually take time to check your website if you put it on your branded pens.
Car door Magnets: if you drive a lot, what a better way to promote your website than displaying it on your car?
Notebooks: as with pens, branded notebooks are easy to giveaway, and you never know who gets their hands on them.
T-shirts & hats: T-shirts and hats are great for promoting your business. Everybody loves free t-shirts, and they will promote your brand for you as long as it is not something embarrassing.
Key-chains: by giving away branded key-chains, you can become a constant part of their life. Your key-chain will always remind them to check your website!
Lawn sign: it never hurts to promote your website if you have a lawn. You can also ask family members and friends to do it as well.
Window decals: don't forget to display your brand on windows and anything glass with decals.
You shouldn't stop here. There are many other ways to promote your business offline. Just think outside-the-box. The times may be tough, but these methods usually don't cost you that much, ,and you can keep getting traffic with you having to do anything other than giving away promotional material.
